Unscharfe Regelsysteme im Strategischen Management

Abstract

In the context of the strategic management of the company, bundles of abstract measures for the control and management of and in systems are to be developed and applied, which are only concretized and differentiated at later points in time. We call such bundles of measures strategies. Strategies must be logically founded and formulated, i.e. the correct conclusions must be drawn from true premises and false conclusions must be avoided. To generate, evaluate and select them, rule systems are required that can be constructed either univocally or ambiguously.  This paper is dedicated to fuzzy rule systems in strategic management.